To get the most out of summer sales, shoppers have to think ahead — sometimes way ahead.
That’s because end-of-summer sales are the ideal time to stock up on hot weather items that you’ll use a year from now. “Flip-flops, bathing suits, beach towels, grills, Adirondack chairs — at the end of the season, that’s when you’ll get the best prices of the year,” says Leah Ingram, who writes about saving money on her Real Sophisticated Consumer blog at LeahIngram.com.
“These sales help stores make room for the next seasonal holiday, and most importantly, they help keep consumers engaged with the brand or retailer during off-peak times,” says Katie Hansen, a senior retail and e-commerce analyst at Mintel, a market intelligence agency.
In Kimberly Palmer’s latest for the Washington Post, learn how to ace late summer and fall sales.